Facebook & Instagram Ads for Home Builders & Renovation

Background Image for Meta Ads for Builders
Get laser targeted leads
Increase phone calls
Make more with a proven ad strategy

Get Ads Seen by the Right Audience on Facebook and Instagram

Our team doesn’t just throw together stock images and copy—we craft campaigns that resonate. We think like your customers, designing eye-catching creative, showcasing compelling offers, and targeting peak engagement times. We make sure your business stands out and reaches the people who matter most.

Home Builder & Renovation Facebook Ads Strategy

Discovery Process

1. Research

We begin with targeted audience and competitor research to reach the right people. Using Meta’s detailed audience insights, we pinpoint demographics, interests, and behaviors to ensure your ads reach high-quality leads.

Setup

2. Setup

Our setup phase includes creating compelling ad visuals and copy tailored to Meta's platform. We establish budget pacing, optimal ad placements across Facebook and Instagram, and set up tracking to measure engagement and conversions.

Growth

3. Optimization

We continuously test and adjust ads to improve performance, using A/B testing and budget adjustments. We focus on refining audience targeting, creative elements, and bidding strategies to maximize ROI.

Analytics

4. Reporting

Our transparent reports provide key insights into your campaign’s performance, covering metrics like engagement, conversions, and cost-per-action. We turn data into clear insights, helping you understand your campaign’s impact.

View Reporting Dashboard

Home Builder & Renovation Meta Ads Timeline

1 Month

Launch & Evaluate
We kick off with detailed audience targeting and creative ad design. After launching, we monitor key metrics like engagement, impressions, and click-through rates to gather insights. Minor adjustments are made to optimize targeting and improve performance based on early data.

2 Months

Optimization
With data from the first month, we begin fine-tuning. This phase includes A/B testing of different creatives, refining audience segments, and reallocating budget to high-performing ads. By the end of this month, your campaign is optimized to attract quality leads efficiently.

3 Months

Domination
Now that your ads are performing well, we expand to reach new audiences. We introduce retargeting strategies to engage past visitors, leverage lookalike audiences, and diversify ad formats to keep content fresh. If relevant, we also consider expanding the campaign to additional locations to broaden your reach.

Our Meta Campaign Cornerstones:

Virtual Onboarding

Virtual Onboarding Experience

If you have a busy schedule we provide a virtual alternative to collect your info with our unique face-to-face virtual process.
Strategic Targeting

Strategic Audience Targeting

We leverage Meta’s audience insights to reach users based on demographics, interests, and behaviors. This precise targeting connects your brand with the right people, maximizing potential for quality engagement.
Ads

Effective Ad Placement

Through strategic bidding and placement across Facebook and Instagram, we maximize your brand’s visibility. Our focus on the most impactful ad formats—such as carousel, video, and stories—helps capture attention and drive engagement.
Content Strategy

Continuous Optimization

We keep your campaign performing at its best with ongoing A/B testing, audience adjustments, and creative refreshes. Regular fine-tuning improves engagement, maximizes reach, and ensures efficient ad spending.
Advanced Retargeting

Advanced Retargeting

Our retargeting strategy re-engages past visitors with ads that reinforce your brand and message. By using carousel ads, stories, and videos, we increase the likelihood of conversion and keep your brand top of mind.
Metrics

Transparent Performance Reporting

Our reports provide a clear view of your campaign’s impact with metrics like reach, engagement, conversions, and cost per action. We break down the data to show how each element of the campaign drives your business growth.
Stop wasting time on endless marketing tasks.

Ready to Build a Brand That Works as Hard as You Do?

Let us handle your branding and marketing so you can focus on growing your business.

Take the First Step. Schedule a 15-minute Fit Call to see if we’re the right partner to help you grow.

Grow your builder business